If there’s a silver lining to the devastating effects of Covid-19 it’s that Australians are starting to think outside the box when it comes to their working life. Many of us have had business ideas burning in the background for a while, and now is finally the time to make it happen with the help of an expert SEO agency Melbourne.

Side hustles are usually built around the skills and passions you already have but can be any kind of money-making hobby. Basically your side hustle is what you’d rather be doing. Since side hustles represent what we really care about why not try to turn it into your main source of income? When it comes to establishing an online business the world is your oyster but the key ingredient is top quality SEO.

SEO stands for Search Engine Optimisation and refers to the key words built into your website framework and content that makes it rank well on search engines. Simplistically, the better your website ranks on search engines the more people will visit your store and the more lucrative your business will become. Because SEO is so vitally important, finding a good SEO agency in Melbourne is like finding your own fairy god-mother. It may seem daunting or scary to invest so much time and energy into your big idea, but with the help of a good SEO agency you can turn dreams into reality. Here’s why:

SEO builds brand visibility

Visibility on the internet is not quite the same as a storefront. Good visibility means that people searching for your product or niche service area can find you among all the other websites out there, across various platforms from search engines to social media. It’s no good just having a website listed on Google if all your potential customers are on Tik Tok or vice-versa. SEO agencies closely follow the trends and know how to get your business out there, where it needs to be. Your website will be optimised to rank well over time while your brand presence is diversified across the web, whether that means pay-per-click advertising, socials or e-books, you name it! 

SEO gives you a slice of the market

SEO builds up your brand credibility across the internet, which in turn helps you gain a market share. Ultimately you want to make your business well-established and a “name” in the industry, so you’re the first business someone thinks of when they’re looking for your product. A sleek well-optimised site is going to encourage consumers to take a chance on your business and build up your initial base of dependable loyal customers. From there you can begin carving out your brand from its place among competitors, and the sky’s the limit.

So let’s get you started. Contact First Move today to upgrade your side hustle.